What Other People are Saying...

In reading through the other blogs this week, I found some interesting entries.

One of which was Sacha's entry on research results. Sacha's focus is non-profit organizations. So, in this entry, she discusses the importance of research in this field. I have always found non-profit organizations interesting. It seems like a lot of hard work, but also extremely rewarding.

Sacha is correct when she says that "research needs to be conducted in order for the organization to find who is donating and why. Research is also important to see what the company needs to improve and what areas they need to be focusing on. In addition, research helps nonprofits see who needs help and in what ways. The most important part of the research process is the results because this helps nonprofits continue successfully in the future."


Sacha then goes on to talk about Habitat for Humanity. She talks about how influential research can be for this specific organization. Sacha says, "the results of the research are extremely important for Habitat for Humanity. It helps them spread their message of the importance of affordable housing. It also shows that if people donate or volunteer to build the houses that they will directly be aiding members of the society. Thus the research can help in gaining more donations, which will help in buying building supplies." Habitat for Humanity does so much good in so many communities.

The next blog I read was Sam's blog. Specifically her post about the new movie, The Social Network. This is the new movie about the founding of Facebook. It was really interesting how Sam related this to unobtrusive research. She mentions,
"he (Zuckerberg) saw that people loved being able to see pictures and feeling connected with friends. Each week Facebook would expand because of his unobtrusive research. Without him asking other students he was able to amplify by adding different applications and fields. Zuckerberg was not directly asking for advice and was not intruding on Facebook followers asking what they liked or did not like, he was able observe and expand his network by observations and indirect measures."

It is cool that even the development of Facebook used forms of unobtrusive research.